Destination Dawah
Brand & Banner Kit
A project of iERA · destinationdawah.com

01 · Brand at a glance

Be part of a global dawah mission — travel with a team of dedicated Muslims, share Islam with thousands of people, and help support the work of iERA around the world.

Colour logo
Colour logo — light backgrounds
White logo
White logo — dark backgrounds and photos
Download colour logo

02 · Colour & typography

Colour palette

#F2B705
Dawah Gold
Primary accent — buttons, highlights, trip badges
#FFDD00
Print Gold
Gold used on printed email headers and banners
#FFE9A8
Soft Gold Tint
Small uppercase labels above headlines
#0B0B0B
Dawah Black
Main background, primary type on gold
#141414
Charcoal
Card and panel surfaces
#3E5F3C
Forest Green
Secondary accent, soft glows, overlays
#0F1A0D
Night Green
Hero base colour behind photography
#9CA3AF
Muted Grey
Secondary text and captions

Typography

Headlines: OswaldWeights 700 – 900
BE PART OF A GLOBAL DAWAH MISSION
Always uppercase, tight leading, 0.04em letter-spacing. Ratio: hero 2× body size.
Body & labels: Open SansWeights 400 – 700
Travel with a team of dedicated Muslims and share Islam with thousands of people.
Sentence case for paragraphs. Uppercase, 0.18em tracking for small eyebrow labels.

03 · Imagery

Approved photography and backgrounds from the landing page. Click any image to open the full-resolution file for the printer.

Hero background collage
Hero background collage
Hero banner, large backdrops
Open full size
Travellers portrait
Travellers portrait
Why-join banner, flyers
Open full size
Logo (colour)
Logo (colour)
Light backgrounds
Open full size
Logo (white)
Logo (white)
Dark backgrounds and photos
Open full size
Journey background
Journey background
Process / step banners
Open full size
Apply background
Apply background
Call-to-action banners
Open full size
Impact background
Impact background
Statistics panels
Open full size
Alumni background
Alumni background
Community banners
Open full size
Final call background
Final call background
Closing banners, backdrops
Open full size
Footer background
Footer background
Wide footer strips
Open full size

04 · Section copy

The exact wording used across the landing page — reuse these lines, unchanged, on banners and flyers.

Opening / hero
Applications Open Now · Apply in 2 Minutes
Be Part of a Global Dawah Mission
Travel with a team of dedicated Muslims, share Islam with thousands of people, develop your dawah skills, and help support the work of iERA around the world.
Apply Now · Learn More
The mission
The Mission
Why Destination Dawah?
Grow spiritually · Develop dawah skills · Make a real impact · Join a global brotherhood and sisterhood.
Video
See Destination Dawah in Action
Watch how Destination Dawah brings Muslims together to serve, travel, learn, and share the message of Islam with people across the world.
Apply Now
The process
Step by Step
Your Journey
Apply · Complete your application · Risk assessment · Interview · Fundraise · Travel and give dawah · Join the alumni network.
Track record
Our Track Record
The Impact of Destination Dawah
200,000+ people reached · 500+ travellers sent · 20+ countries visited · 350+ shahadahs witnessed · £1M+ funds raised.
Testimonials
Voices from the Field
What Previous Travellers Say
Real quotes from travellers about their time on the ground.
Apply
Take the First Step
Apply Today
Takes less than 2 minutes. No commitment required at this stage.
Start My Journey
Closing call
Your Time is Now
Answer The Call
Every generation is given opportunities to serve Islam. Destination Dawah is your opportunity to grow, give, and make a lasting impact.
Apply Now

05 · Print specifications

2 × 1 m backdrop / bannerHero artwork, headline centred in the left two-thirds
850 × 2000 mm pull-up bannerOne headline, one subline, one gold call to action
6 × 3 ft vinyl bannerHero or closing call copy with travellers photography
A1 / A0 posterHero copy above a photo, trip dates along the bottom
Production notes
  • Ask the printer to convert the hex values to CMYK, and to match Dawah Gold (#F2B705) as closely as possible.
  • Supply artwork at 300 dpi for posters and 150 dpi at full size for large banners.
  • Keep 3–5 mm bleed and a 40 mm safe margin for pull-up banners.
  • Only the white logo may sit on photography; never place the colour logo on a photo.
  • Keep at least the height of the letter "D" of clear space around the logo.